Hytera set for European launch
One of China's leading leading communications companies, Hytera (formerly known as HYT) is getting set to launch its new digital product offering in Europe
The company will unveil its very latest DMR and TETRA series of digital two-way radios and solutions in Munich, Germany on 4th May, 2010.
Shenzhen -based Hytera claims its products combine the best in two-way radio functionality with digital technology to deliver increased capacity and spectrum efficiency, integrated data communications and enhanced voice communications. Digital two-way radio system solutions are being increasingly adopted by commercial communication users around the world. The company ensures that end-users are getting a robust and future-ready digital radio solution.
The soon to be launched DMR product portfolio includes: versatile digital mobile radios, covert radio, powerful digital portable radios, and digital repeaters.
Recognised as being extremely responsive to customer demand and highly capable of customising its solutions, Hytera's strength lies in its ability to offer cost-effective products, adapted to each customer's specific budget. The new digital products will bring numerous benefits to end-users and Hytera intends to work with an increased number of business partners to grow its market presence.
Chen Qingzhou, President and Founder of Hytera Communications comments: "The European market provides a wealth of opportunities for companies like Hytera. We believe that our DMR products will enable us to position ourselves in a favourable manner on what can be considered as a market that is undergoing a radical transformation. We have a clear understanding of our own potential and have begun our strategic preparation in order to become a key European player in the long term".
The complete Hytera line will be rolled out in the European market from May 2010 onwards.
For more information on Hytera's new Tetra and DMR radios, please visit www.hytera.cn/digital.




















